This week our article went live in The Defiant, with a rallying cry to stick to the founding principles of Web3, and demonopolize commerce.
Our focus is on many brands, and their advisors who are Web3 washing the Emperor’s new clothes. We are talking about how Web3 commerce first-movers are headed for disruption and what they can do about it.
#Web3washing harms customers as it’s Web2 in disguise. Gavin Wood called Web2 ‘broken by design’—a system to extract maximum value from users.
Web3’s promise lies in its design for openness, fairness, and equity, essential for preventing value farming as seen in Web2 business models.
The perks of Web3 for users include protection from exploitation, data misuse, monopolies, and a fair share of value for their participation in and governance of networks.
Why are we doing this?
What @BosonProtocol needs for mass adoption is just three things
1> A bull market ✅
2> Product complete ✅
3> #RealWeb3, not #FakeWeb3 adoption ( ⏳campaign in progress)
Current Web3 commerce often operates like Web2, with centralized minting and redemption promises. It misses the assurance of Web3’s trust-minimized, automatic enforcement.
Authentic Web3 commerce uses open protocols like Boson Protocol to solve these issues, with smart contract-based forward contracts and tokenized NFTs ensuring trust-minimized exchanges.
We want the industry to know and understand the benefits of Real Web3 Commerce.
Remember – Web3 is coming – the next bull run will create a new crypto-rich demographic for whom real, not fake Web3, will be critical. Brands need to make sure they don’t get caught washing the Emperor’s new clothes.
How you can get involved
1/ Please re-share our Twitter Thread about #web3washing
2/ Create #web3washing memes and win prizes
Make a meme that shows Web3 Washing (See below for inspiration)
Post the meme to this thread
Ten winners will be picked, prizes are:
🥇1st = Boson Swag: Sweater, T-shirt and 500 $BOSON Tokens
🥈2nd-5th = 250 $BOSON Tokens
🥉6th-10th = Custom sticker/Role in discord in Telegram/Discord
Get involved to drive the paradigm shift to Real Web3 Commerce.
